Coca-Cola's just released a new ad meant to highlight its devotion to good times, delicious beverages...and a healthy lifestyle. Really.
David Wagner at The Atlantic draws attention
to the soda industry's apparently first real effort to highlight the problem of obesity. But while Coke's ad marks a precedent, it also falls short of appearing sincere, complain some detractors of the ad.
"Some are comparing Coke's new strategy to big tobacco's messaging on the health effects of smoking," writes Wagner. "Also, certain lines seem to be telling soda drinkers it's their fault that they're fat."
Not only that, but "for an advertisement supposedly about obesity, there's a notable lack of obese people here."
Watch the video below and judge for yourself if it's more than just empty calories:
Via The Atlantic