In the ad, the couple are waiting for a tow truck when Maxwell's date laments that the two won't have time to fool around thanks to GEICO's extremely efficient roadside assistance."Oh, so that means we won't be stuck up here for hours, with nothing to do?" she inquires, to the too-cool-for-school dismissal of her advances by Maxwell. Cute? Not to OMM: "It was just a pretty sleazy type of commercial because the girl was really disappointed when she realized they wouldn't be able to pass the time alone together," said OMM director Monica Cole. "It may be over their heads in terms of understanding the meaning behind it, but there's a big concern when kids are being desensitized to this kind of thing." Via ABC.
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